Frequently asked questions.

E-Commerce

What Platforms Do You Work With?

We mainly work with Shopify, backed by 20+ years of experience building, optimizing, and migrating stores.
In addition to Shopify, we use Klaviyo, Meta Ads, Google Ads and Pinterest to create a complete, connected growth setup. We use Triple Whale and Looker Studio to gather and visualise data into easy to understand insights, trends and opportunities.

I Don’t Have a Webshop — I’m an Artist, Writer, Dentist or Creative. Can You Still Help Me?

Absolutely. Even if you don’t sell products online yet, we can help you build your digital presence, develop your brand, and connect with your audience. Whether it’s setting up a simple portfolio site, creating an online booking or sales page, or planning your next step into e-commerce or advertising. We help creatives grow their business online, at their own pace.

Meta Ads

Do Meta Ads work for small online stores?

Yes, Facebook and Instagram Ads can be highly effective for small and mid-sized e-commerce businesses when campaigns are set up with clear objectives and on compelling creative. Even with a modest budget, stores can reach highly-targeted audiences and drive tangible results like website traffic or sales. 

Should I use Meta Ads or Google Ads, and what are the benefits of using both together?

Choosing between Meta Ads and Google Ads depends on your business goals and audience behavior. Meta Ads excel at reaching audiences through social engagement and targeting based on interests and demographics, making them ideal for brand awareness and engagement. Google Ads, on the other hand, target users with high purchase intent actively searching for products or services, which often leads to direct conversions. Using both platforms together creates a powerful, full-funnel marketing approach: Meta Ads build awareness and nurture interest at the top of the funnel, while Google Ads capture demand at the moment of intent.

Google Ads

What types of Google Ads campaigns can I run?

Google Ads offers several campaign types, including Search (text ads in search results), Display (image ads on websites), Video (YouTube ads), Shopping (product ads), and App campaigns. Each type targets users differently based on your business goals.

How much does Google Ads cost for my business?

The cost of Google Ads varies widely depending on factors like your industry, target audience, keywords, and campaign goals. We don’t offer one-size-fits-all pricing; instead, all our packages are custom-tailored to meet the unique needs of your business. This means your investment is aligned with your specific objectives and budget, ensuring you get the best possible return. Whether you’re a small business just starting out or a mid-sized company looking to scale, we create a Google Ads strategy that balances cost-efficiency with impactful results.